This social media video campaign was created for Carlton Farms while working at CO-nxt. The goal was to launch a highly energetic social ad campaign for their smoked sausage line, transforming a handful of static client assets into an engaging asset.
The major production challenge was that the client had no stock footage, brand B-roll, or product video available, and there was no budget for a custom shoot. To build an entire campaign out of nothing but still images, I brought the static files into After Effects. I combined dynamic stock overlays, custom text animations, and tailored transitions to artificially inject movement and keep the visual excitement high throughout the edit.
This is exactly the kind of work I love doing: taking highly restrictive or limited source materials and finding a clever, visual path to build an entire campaign from scratch. It highlights my ability to think through pacing, asset structure, and motion to deliver polished, high-value content without needing massive production budgets. I enjoy giving agency teams a reliable, fast-thinking editor who can solve tough resource constraints and deliver premium social assets on tight deadlines.
