I created this social post at Jigsaw in Milwaukee to promote their video podcast, Six Degrees of Jigsaw. The podcast was part of their outbound marketing, so the goal was to turn a longer conversation into a short vertical piece that could introduce the episode and make people want to watch more.
One of the main challenges was adapting a 16:9 podcast recording into a 9:16 social format without making it feel awkward or overly cropped. I used Premiere Pro to tighten the pacing, preserve the feel of the conversation, and shape the edit around the way people actually scan social video.
I like projects like this because they show how much value is already inside the content a brand is producing. When a team has a strong podcast, interview, or long-form video, smart editing can help repurpose that work for different platforms while still respecting the tone of each space.
